I want to update my pricing strategy. Where do I start?
“I want to change my pricing strategy to cater differently for SMEs and enterprise customers. Where do I start?”
Questions I’m asked about product management, and my answers to them
“I want to change my pricing strategy to cater differently for SMEs and enterprise customers. Where do I start?”
“My product roadmap is not getting the right information across to other people in my company. How can I improve it?”
“Juggling all our metric tracking has become increasingly overwhelming.
“How do other teams effectively prioritize and process this information?”
“Hi Jock, I’m currently applying for loads of product manager jobs. I’ve received an offer from a sales-led company where the Product team reports in to Sales. Should I take the job?”
“Hi Jock, You talk about doing user research directly with users – does it matter that the Operations and Process tracks are telling me what their users want instead?”
“Hi Jock,
There’s plenty that needs doing. As head of product I could focus on the hiring process and delegate, or I could get stuck in with the products as a player-manager. What’s the right balance?”
Hi Jock,
How would you describe ‘measures of success’ versus the ‘definition of done’? I’m trying to explain the difference simply to my team.
Hi Jock,
I was reading your article about growth product managers. What is the difference between ‘growth hacker’ and ‘growth product manager’?
Revenue growth is the ultimate vanity metric. It’s lagging and measures an output, not an outcome. That’s why it’s a terrible choice of OKR.
“I’m 4 weeks into a new [product manager] job, having moved states for it, and I’ve recently become a parent for the first time. Currently, I am feeling overwhelmed.”