Should I start a bank?
After yet another day of outage from my business bank, I found myself thinking: “I could do this better. I should start a bank.”
After yet another day of outage from my business bank, I found myself thinking: “I could do this better. I should start a bank.”
One of the challenges of being a product manager is that it’s sometimes difficult to read between the lines of what your (potential) customers want in order to determine what they actually need. This article explains how to identify and differentiate between needs, features and benefits.