21: Seven KPIs for customer insight

I’m writing about one hundred things I’ve learned about being a product manager.

Knowledge is power for product managers, but you have to gather and interpret the right metrics.  I use these seven key performance indicators (KPIs) to keep track of my customers and to identify products that need some love and attention.  I hope that you can use similar KPIs to expand your customer insight and to drive better performance.

Continue reading

Big Data – Big Deal?

Everyone seems to be hyping Big Data right now.  I think we’ve reached that slightly scary point where CEOs are aware of Big Data and are beginning to think it a panacea for all business ills.  But I’m asking the question: what’s the big deal with Big Data?

Continue reading

Cookie cookie cookie COOOKIE

I enjoy a good cookie, particularly the slightly squidgy ones with huge chunks of chocolate in.  Sadly, this isn’t about highly-calorific comestibles, but about information this site will store in your browser.

The Register published a rather helpful article on the impending deadline for UK sites to conform to the new EU ePrivacy Directive (a thoroughly riveting read), which prompted me to get with the programme.  You probably saw the notice pop up when you first visited the site.

Continue reading

20: Leave work when you’re meant to

I’m writing about one hundred things I’ve learned as a product manager.

It took me a while to learn this one, but it’s genuinely helped me to sleep more soundly at night and avoid setting unrealistic expectations about how much I can get done in a given amount of time.

Continue reading