I recently spoke at ProductCamp London about conducting lo-fi usability, that is, easy, quick and inexpensive usability testing that anyone can run. I did a neater version when I was invited recently to present to the BBC product managers and user experience practitioners, which I’d like to share with you.
Quite a few people are put off usability testing because they think it’s complicated, time-consuming and expensive. What you may not realise is that you can run a set of usability tests in a single afternoon that will uncover eighty percent of the problems your product has. And the only specialist equipment you’ll need is a pen, some paper and the computer you need to access the software or website.
This my friends is lo-fi usability testing – a high-return, low-cost method for these cash-strapped times. In this first instalment, I’ll be discussing what usability is and why testing it is so important.