» Objectives and key results (OKRs) set ambitious goals and track progress towards them

» Manage your desired outcomes separately from what you do to achieve those outcomes

» Make use of OKRs standard across all teams

» Learn from when you fail to achieve your desired outcomes

» OKRs go hand-in-hand with team autonomy

I gave a talk recently about how I’ve been using data and analytics to guide my decisions in product management. I’ve edited the transcript a little and split it into bite-size parts for your entertainment. This bit is about the benefits of open and transparent data.

A few months ago, I co-presented a short speaking slot at this year’s SatMetrix Net Promoter European Conference. I’ve reproduced an excerpt from their official blog of the event for posterity.

You can see the full article in its original form at Net Promoter – Blogs – European Conference Blog 2010.