89: What games taught me about customer onboarding
The most successful games and products share a common attribute: they help the user become more skilled throughout their journey. Customer onboarding is a continual process.
The most successful games and products share a common attribute: they help the user become more skilled throughout their journey. Customer onboarding is a continual process.
» More specific questions yield better user research findings
» User research works well when the team collaborates with a specialist user researcher
» Increased team user exposure hours correlates with more successful product improvements by the team
» The sooner you start user research, the greater impact it will have on your product
» A Kanban board helps the team to collate and track the questions to be researched
» A selection of the best product management podcasts by product people, recommended by product people
» User research needs to be proactive as well as reactive validation
» Some research techniques are more useful than others at different stages
» You must safeguard the welfare of your user research participants
» There are many ways to recruit participants for your research without outsourcing
» Use a simple format for sharing research findings memorably
Hi Jock, what makes a good UX Designer from the perspective of a product manager?
“Are you seeing any key trends from the user perspective that companies need to be thinking about at the aggregate level?”
On my arrival in Australia I was initially impressed by the slick service design of their automated SmartGate immigration process. Until I found myself back to having to fill in declaration cards with a pen, that is.
I’m no expert on service design, but it’s an area I’m curious to learn more about. This is a novice’s introduction to service design for product managers.