» More specific questions yield better user research findings

» User research works well when the team collaborates with a specialist user researcher

» Increased team user exposure hours correlates with more successful product improvements by the team

» The sooner you start user research, the greater impact it will have on your product

» A Kanban board helps the team to collate and track the questions to be researched

» User research needs to be proactive as well as reactive validation

» Some research techniques are more useful than others at different stages

» You must safeguard the welfare of your user research participants

» There are many ways to recruit participants for your research without outsourcing

» Use a simple format for sharing research findings memorably